Prescott, Arizona
Navigating Optimal Wellness
A connected network of healthcare brands delivering specialized care — from hormone optimization and primary medicine to mental health and peptide therapy.
The NOW Network
Our Family of Care
Four specialized brands, one shared mission: making exceptional healthcare accessible, connected, and personal.
NOW Men's Health
Testosterone therapy, sexual health, medical weight loss, IV therapy, and peptide protocols. Confidential, results-driven care for men.
NOW Primary Care
Same-day visits, wellness memberships, hormone therapy, and lab services. Modern primary care for the whole family.
NOW Mental Health
Ketamine therapy, group sessions, medication management, and telepsychiatry. Compassionate mental health care.
One Network. Complete Care.
Every brand, every provider, working together for you.
Our Approach
Connected Care Across Every Need
Healthcare shouldn't be fragmented. When your men's health provider can coordinate with your primary care physician, when your mental health clinician has context from your medical history — outcomes improve dramatically.
That's why we built the NOW Optimal network. Each brand specializes in what it does best, but they share a common foundation: integrated records, aligned treatment philosophies, and a commitment to treating the whole person.
Based in Prescott, Arizona, our providers combine clinical expertise with modern technology to deliver care that's accessible, personal, and effective.
What Drives Us
Our Values
Innovation
We embrace cutting-edge treatments and technology to deliver better outcomes.
Compassion
Every patient is treated with empathy, dignity, and individualized attention.
Excellence
We hold ourselves to the highest clinical standards across every brand.
Accessibility
Telehealth, same-day appointments, and transparent pricing remove barriers to care.
Connection
Our brands share records, insights, and referrals so your care is never fragmented.
Integrity
HIPAA-compliant systems, honest pricing, and evidence-based medicine. Always.
Find Your Path to Wellness
Whether you need hormone optimization, a trusted primary care physician, mental health support, or performance supplements — we have you covered.